Stuck in Traffic? Tell Other Drivers How You Feel

In an effort to make traffic maps more social, Yandex added an ability to append real time messages directly on to the mobile traffic map. So if you are stuck in traffic with nothing to do you can at least share your frustration with other drivers.

Frustrated by notorious traffic, the service was immediately embraced by Moscow drivers who used it to call out to Moscow’s mayor Sergey Sobyanin: Sobyanin Help! On the second day after the release the service counted several hundreds of those messages. If this becomes a long-term trend, Yandex might need to add a an extra “Blame the mayor” button to simplify the whole process.

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